Consumer heterogeneity evolving from social group dynamics: latent class analyses of German footwear consumption 1980-1991
Year of publication: |
2007
|
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Authors: | Frenzel Baudisch, Alexander |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 60.2007, 8, p. 836-847
|
Subject: | Konsumentenverhalten | Consumer behaviour | Männer | Men | Sozialer Status | Social status | Lederwarenhandel | Leather goods trade | Empirische Methode | Empirical method | Deutschland | Germany | 1980-1991 |
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