Consumer marketing : language and concepts
| Year of publication: |
1974
|
|---|---|
| Authors: | Boland, Robert George Alfred ; Oxtoby, Richard Markham |
| Publisher: |
London : English Universities Press |
| Subject: | Marketing |
| Extent: | VIII, 101 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10004013723