How consumer preference determines site selection in a metropolitan setting : analysis of retailer perspective to stay ahead of the competition in the aftermath of a large-scale crisis
Year of publication: |
2024
|
---|---|
Authors: | Sirikunya Tiyachareonsri ; Thira Chavarnakul ; Achara Chandrachai ; Sipat Triukose |
Subject: | Customer-retailer perspectives | Emerging market | Retail location | Site selection | Store expansion | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Einzelhandelsstandort | Internationaler Wettbewerb | International competition |
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