Consumer response to interruption features and need for cognitive closure
Year of publication: |
2014
|
---|---|
Authors: | Niculescu, Mihai ; Payne, Collin R. ; Luna-Nevarez, Cuauhtémoc |
Published in: |
Journal of consumer behaviour : an international research review. - Chichester : Wiley, ISSN 1472-0817, ZDB-ID 2194377-1. - Vol. 13.2014, 1, p. 60-72
|
Subject: | Online-Marketing | Internet marketing | Internetnutzung | Internet usage | Kognition | Cognition | Konsumentenverhalten | Consumer behaviour | Kaufentscheidung | Purchase decision |
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