Consumers and artificial intelligence : an experiential perspective
Stefano Puntoni, Rebecca Walker Reczek, Markus Giesler, and Simona Botti
| Year of publication: |
2021
|
|---|---|
| Authors: | Puntoni, Stefano ; Walker Reczek, Rebecca ; Giesler, Markus ; Botti, Simona |
| Subject: | AI | alienation | artificial intelligence | customer experience | discrimination | privacy | replacement | technology marketing | Künstliche Intelligenz | Artificial intelligence | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Datenschutz | Data protection | Marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0022242920953847 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012391431