Consumers perception towards white goods : a study with reference to Washing machine in Chennai
Rani J. and K. Maran
| Year of publication: |
2014
|
|---|---|
| Authors: | Rani, J. ; Maran, K. |
| Published in: |
International journal of economic research. - New Delhi : Serials Publ., ISSN 0972-9380, ZDB-ID 2467368-7. - Vol. 11.2014, 1/2, p. 549-553
|
| Subject: | Washing machine | Expectation | Satisfaction | Preference | Age | Annual income and Chennai city | Indien | India | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010361523