Consumers' perceptions of retail business ethics and loyalty to the retailer : the moderating role of social discount practices
Year of publication: |
March (III) 2017
|
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Authors: | Diallo, Mbaye Fall ; Lambey-Checchin, Christine |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 141.2017, 3, p. 435-449
|
Subject: | Retailing | Ethical perceptions | Reputation | Corporate social responsibility | Trust | Loyalty | Social discount | Corporate Social Responsibility | Unternehmensethik | Business ethics | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Vertrauen | Confidence | Soziale Diskontrate | Social discount rate |
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