Consumers' preference mapping and their behavior with regard to traditional halwa using a structured survey questionnaire
Qassim Al-Shamsi; Mohammad Shafiur Rahman; Aminah Abdullah; Michel R. Claereboudt
| Year of publication: |
2013
|
|---|---|
| Authors: | Al-Shamsi, Qassim ; Rahman, Shafiur ; Abdullah, Aminah ; Claereboudt, Michel R. |
| Published in: |
Journal of food products marketing. - Binghamton, NY : Food Products Pr., ISSN 1045-4446, ZDB-ID 1132941-5. - Vol. 19.2013, 4, p. 311-328
|
| Subject: | food choice | consumer preference | eating attitude | cluster analysis | halwa | Konsumentenverhalten | Consumer behaviour | Clusteranalyse | Cluster analysis | Ernährungsverhalten | Eating habit | Lebensmittel | Food | Präferenztheorie | Theory of preferences |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009786458