Contemporary cases in consumer behavior
Roger D. Blackwell ; James F. Engel ; W. Wayne Talarzyk
| Year of publication: |
1985 ; Rev. ed
|
|---|---|
| Authors: | Blackwell, Roger D. ; Engel, James F. ; Talarzyk, W. Wayne |
| Publisher: |
Chicago [u.a.] : Dryden Press |
| Subject: | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research | USA | United States |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | IX, 485 S. : Ill |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-03-063956-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000702468