Content-based model of web search behavior : an application to TV show search
Year of publication: |
2021
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Authors: | Liu, Jia ; Toubia, Olivier ; Hill, Shawndra |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 67.2021, 10, p. 6378-6398
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Subject: | marketing | search | interpretable machine learning | recommendation systems | Poisson factorization | variational inference | big data | Künstliche Intelligenz | Artificial intelligence | Online-Recherche | Online search | Suchtheorie | Search theory | Konsumentenverhalten | Consumer behaviour | Big Data | Big data | Personalisierung | Personalization | Suchmaschine | Search engine | Informationsverhalten | Information behaviour | Data Mining | Data mining |
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