CONTEXT IN COLLABORATIVE STRUCTURES – TRANSDISCIPLINARITY

Holistic approach in many disciplines assumes that each component actually contains information about the whole as a unit. A holistic view of an interorganizational collaboration structure should provide a description based on simple laws of all connections between entities (nodes) and network external universe. This approach is claimed on the basis that each entity reflects and contains the network and this, in turn, contains the entire footprint. Biology, chemistry and physics base their theories on a specific law of evolution of man, human group or physic-chemical structure. These sciences state that everything is evolving and suffers constant changes, the human evolution, the evolution of society - and social groups in particular - going through a succession of continue or choppy innovations. Sometimes, a phase or a situation seems new just because the context is changed. Innovation is viewed in a holistic way, so just as a new perception of those involved in the innovative process, just a different aspect of how to see and feel the world. The rules and regularities of the whole are constant presences. Life, social and economic systems, in all their complexity, are subjected to the same laws of evolution being processes of continuous innovation. In terms of innovative process, decisions are not taken between good and evil, or between right and wrong, but between good and better. Although it is applied correctly, an effective process of selecting ideas that will be transformed into innovations is not a prerequisite for choosing the best variant. Once introduced into the process of launching and exploitation in the market, an innovation that can bring profit to companies may actually be an incremental innovation that eliminated the possibility of being selected a better innovation, a radical innovation.