Contingent cross-selling and up-selling relationships with performance and job satisfaction : an MOA-theoretic examination
Jeff S. Johnson and Scott B. Friend
| Year of publication: |
2015
|
|---|---|
| Authors: | Johnson, Jeff S. ; Friend, Scott B. |
| Published in: |
The journal of personal selling & sales management : JPSSM. - Philadelphia, PA : Taylor & Francis Group, LLC, ISSN 0885-3134, ZDB-ID 901152-3. - Vol. 35.2015, 1, p. 51-71
|
| Subject: | cross-selling | up-selling | sales and sales management | structural equation modelling | Arbeitszufriedenheit | Job satisfaction | Verkauf | Selling | Verkaufspersonal | Salespeople | Beziehungsmarketing | Relationship marketing | Strukturgleichungsmodell | Structural equation model | Unternehmenserfolg | Firm performance | Vertrieb | Physical distribution |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010503891