Contingent effects of managerial guanxi on new product development success
Year of publication: |
2013
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Authors: | Cui, Nan ; Wen, Na ; Xu, Lan ; Yao, Qin |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 66.2013, 12, p. 2522-2528
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Subject: | Guanxi | Transaction-specific investments | Relationship commitment | New product innovativeness | New product speed to market | Produktentwicklung | New product development | Soziales Netzwerk | Social network | China | Innovation | Erfolgsfaktor | Success factor | Unternehmensnetzwerk | Business network | Beziehungsmarketing | Relationship marketing |
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