Coping with the relational paradoxes of outcome-based services
Year of publication: |
2022
|
---|---|
Authors: | Korkeamäki, Lauri ; Sjödin, Rönnberg David ; Kohtamäki, Marko ; Parida, Vinit |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 104.2022, p. 14-27
|
Subject: | Coping practices | Knotted paradoxes | Outcome-based services (OBS) | Paradox theory | Paradoxes in servitization | Relational paradoxes |
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