Corporate environmental market responsiveness : a model of individual and organizational drivers
Year of publication: |
2012
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Authors: | Rivera Camino, Jaime |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 65.2012, 3, p. 402-411
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Subject: | Öko-Marketing | Green marketing | Verbrauchereinstellung | Consumer attitudes | Management-Informationssystem | Management information system | Corporate Social Responsibility | Corporate social responsibility | Aufsichtsbehörde | Regulatory agency | EU-Umweltrecht | European environmental law |
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