Corporate identity antecedents and components : toward a theoretical framework
Philip J. Kitchen; Marwa E. Tourky; Dianne Dean; Ahmed S. Shaalan
| Year of publication: |
2013
|
|---|---|
| Authors: | Kitchen, Philip J. ; Tourky, Marwa E. ; Dean, Dianne ; Shaalan, Ahmed S. |
| Published in: |
Corporate reputation review : an international journal. - Basingstoke : Palgrave Macmillan, ISSN 1363-3589, ZDB-ID 2119854-8. - Vol. 16.2013, 4, p. 263-284
|
| Subject: | corporate communications | corporate culture | corporate identity | leadership | organisational identity | Unternehmenskultur | Corporate culture | Öffentlichkeitsarbeit | Public relations | Firmenimage | Corporate reputation | Persönlichkeitspsychologie | Personality psychology |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010202904