Country of origin image : Portuguese and Italian shoes in China
Guilherme Silva, Arnaldo Fernandes de Matos Coelho and Cristela Maia Bairrada
| Year of publication: |
2025
|
|---|---|
| Authors: | Silva, Guilherme ; Coelho, Arnaldo ; Bairrada, Cristela Maia |
| Published in: |
European journal of international management : EJIM. - Genève : Inderscience, ISSN 1751-6765, ZDB-ID 2316652-6. - Vol. 27.2025, 1, p. 48-67
|
| Subject: | country-of-origin image | footwear | luxury perception | purchase intention | China | Herkunftsbezeichnung | Designation of origin | Konsumentenverhalten | Consumer behaviour | Portugal | Markenimage | Brand image | Schuhindustrie | Footwear industry | Luxusgüter | Luxury goods | Italien | Italy | Ursprungsregeln | Rules of origin | Wahrnehmung | Perception |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/EJIM.2025.147955 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015447607