Coupling artificial intelligence capability and strategic agility for enhanced product and service creativity
Year of publication: |
2024
|
---|---|
Authors: | Ameen, Nisreen ; Tarba, Shlomo Yedidia ; Cheah, Jun-Hwa ; Xia, Senmao ; Sharma, Gagan Deep |
Subject: | Künstliche Intelligenz | Artificial intelligence | Kreativität | Creativity | Strategisches Management | Strategic management |
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