Cracking the digital code : a study of Indian car market
Rekha Dahiya
| Year of publication: |
2015
|
|---|---|
| Authors: | Dahiya, Rekha |
| Published in: |
The IUP journal of marketing management : IJMM. - Hyderabad : IUP Publ., ISSN 0972-6845, ZDB-ID 2615477-8. - Vol. 14.2015, 2, p. 26-46
|
| Subject: | Indien | India | Kfz-Markt | Automotive market | Kraftfahrzeug | Motor vehicle |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011299466