Cross-border media management in a digital environment : challenges and lessons learned for change management
Year of publication: |
2022
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Authors: | Voci, Denise ; Karmasin, Matthias |
Published in: |
Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility. - Cham : Springer, ISBN 978-3-030-86679-2. - 2022, p. 13-31
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Subject: | Cross-border media management | Digitisation | Media market | Media companies | Change management | Cross-border media strategies | Organisatorischer Wandel | Organizational change | Mediensektor | Media industries | Kommunikationsmedien | Communication media | Digitalisierung | Digitization | Medienmarkt | Medienmanagement | Media management |
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