Crowdsourcing new product ideas under consumer learning
Year of publication: |
2014
|
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Authors: | Huang, Yan ; Singh, Param Vir ; Srinivasan, Kannan |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 60.2014, 9, p. 2138-2159
|
Subject: | crowdsourcing | structural modeling | dynamic learning | heterogeneity | econometric analyses | utility | Crowdsourcing | Lernprozess | Learning process | Theorie | Theory | Produktentwicklung | New product development | Konsumentenverhalten | Consumer behaviour | Innovation | Innovationsmanagement | Innovation management | Lernen | Learning |
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