Cultural connectedness and visitor segmentation in diaspora Chinese tourism
Year of publication: |
December 2017
|
---|---|
Authors: | Weaver, David B. ; Kwek, Anna ; Wang, Ying |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 63.2017, p. 302-314
|
Subject: | Authenticity | Diaspora travel | Overseas Chinese | Package tours | Cultural connection | Market segmentation | China | Urlaubsverhalten | Holiday behaviour | Chinesen | Chinese (People) | Tourismus | Tourism | Marktsegmentierung | Migranten | Migrants | Internationaler Tourismus | International tourism | Ethnische Gruppe | Ethnic group | Tourismusmarketing | Tourism marketing |
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