Curing sinus headaches and tying law : an empirical analysis of bundling decongestants and pain relievers
Year of publication: |
2007
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Authors: | Evans, David S. ; Salinger, Michael A. |
Published in: |
Recent developments in antitrust : theory and evidence. - Cambridge, Mass. [u.a.] : MIT Press, ISBN 0-262-03356-9. - 2007, p. 91-124
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Subject: | Leistungsbündel | Bundling strategy | Arzneimittel | Pharmaceuticals | Rezeptfreies Arzneimittel | OTC pharmaceuticals | Preismanagement | Pricing strategy | Kostenstruktur | Cost structure | Schätzung | Estimation | Theorie | Theory | Welt | World |
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