Customer churn prediction using SVM for finance
T. Naga Jothi, A.V. Senthil Kumar, Amit Dutta, Ismail Bin Musirin, L. Manjunatha Rao, G. Vanishree, Meenakshi Sharma, Bharat Bhushan Sagar, G. Prasanna Lakshm, Asadi Srinivasulu, Giridhar Akula Venkata Shesha, Veera Talukdar
| Year of publication: |
2025
|
|---|---|
| Authors: | Naga Jothi, T. ; Kumar, A. V. Senthil ; Dutta, Amit ; Ismail Bin Musirin ; L. Manjunatha Rao ; Vanishree, G. ; Sharma, Meenakshi ; Sagar, Bharat Bhushan ; Prasanna Lakshm, G. ; Srinivasulu, Asadi ; Shesha, Giridhar Akula Venkata ; Talukdar, Veera |
| Published in: |
Essential information systems service management. - Hershey, PA : IGI Global, ISBN 979-8-3693-4227-5. - 2025, p. 113-132
|
| Subject: | Beziehungsmarketing | Relationship marketing | Prognoseverfahren | Forecasting model |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.4018/979-8-3693-4227-5.ch005 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015205406