Customer development, innovation, and decision-making biases in the lean startup
Year of publication: |
2014
|
---|---|
Authors: | York, Jonathan L. ; Danes, Jeffrey E. |
Published in: |
Journal of small business strategy. - Peoria, Ill. : [Verlag nicht ermittelbar], ISSN 1081-8510, ZDB-ID 2472053-7. - Vol. 24.2014, 2, p. 21-39
|
Subject: | biases and heuristics | customer development | entrepreneurship | innovation | lean startup | new product development | Produktentwicklung | New product development | Unternehmensgründung | Business start-up | Innovation | Lean Management | Lean management | Innovationsmanagement | Innovation management | Lean Production | Lean production |
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