Customer experience evaluation of the car rental industry in Delhi NCR
Pankaj Deshwal, Ankit Kumar, Umang Soni, Roshil Verma
| Year of publication: |
2022
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|---|---|
| Authors: | Deshwal, Pankaj ; Kumar, Ankit ; Soni, Umang ; Verma, Roshil |
| Published in: |
International journal of intelligent enterprise. - Gen`eve : Inderscience, ISSN 1745-3240, ZDB-ID 2453805-X. - Vol. 9.2022, 2, p. 226-243
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| Subject: | car rental industry | customer experience | India | loyalty | satisfaction | social perception | WOM | word-of-mouth | Indien | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Autovermietung | Car leasing | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Kfz-Industrie | Automotive industry | Kraftfahrzeug | Motor vehicle |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJIE.2022.121798 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013256156