Customer experience quality with social robots : does trust matter?
Sanjit K. Roy, Gaganpreet Singh, Saalem Sadeque, Richard L. Gruner
| Year of publication: |
2024
|
|---|---|
| Authors: | Roy, Sanjit ; Gaganpreet Singh ; Sadeque, Saalem ; Gruner, Richard L. |
| Published in: |
Technological forecasting and social change : an international journal. - Amsterdam [u.a.] : Elsevier Science, ISSN 0040-1625, ZDB-ID 2015184-6. - Vol. 198.2024, Art.-No. 123032, p. 1-12
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| Subject: | Brand equity | Artificial neural networks | Customer equity drivers | Customer experience | Customer trust | Social robots | Value equity | Beziehungsmarketing | Relationship marketing | Kundenwert | Customer value | Vertrauen | Confidence | Roboter | Robot | Konsumentenverhalten | Consumer behaviour | Markenimage | Brand image | Neuronale Netze | Neural networks | Dienstleistungsqualität | Service quality |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.techfore.2023.123032 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015076494