Customer participation in new product development and the impact of remote work
Michael Obal, Wesley Friske and Todd Morgan
| Year of publication: |
2024
|
|---|---|
| Authors: | Obal, Michael W. ; Friske, Wesley ; Morgan, Todd |
| Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 39.2024, 7, p. 1626-1641
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| Subject: | Customer participation | Explicit knowledge | Knowledge-based view (KBV) | New product development (NPD) | Remote work | Tacit knowledge | Produktentwicklung | New product development | Wissensmanagement | Knowledge management | Telearbeit | Telework | Implizites Wissen | Beziehungsmarketing | Relationship marketing | Innovationsmanagement | Innovation management | Innovation | Kundenintegration | Customer integration | Wissenstransfer | Knowledge transfer |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JBIM-12-2022-0562 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015083711