Customer preferences for staycation package attributes
Richard T.R. Qiu, Brian E.M. King, Mei Fung Candy Tang and Tina P. Fan
| Year of publication: |
2024
|
|---|---|
| Authors: | Qiu, Richard T. R. ; King, Brian ; Tang, Mei Fung Candy ; Fan, Tina P. |
| Subject: | Consumption style | Customer preferences | Latent class model | Market segmentation | Staycation package | Konsumentenverhalten | Consumer behaviour | Marktsegmentierung | Verpackung | Packaging | Beziehungsmarketing | Relationship marketing | Conjoint-Analyse | Conjoint analysis | Präferenztheorie | Theory of preferences | Marktforschung | Market research |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJCHM-10-2022-1287 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014483843