Customer profitability analysis using time-driven activity-based costing : three interventionist case studies
Year of publication: |
2018
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Authors: | Järvinen, Janne ; Väätäjä, Kim |
Published in: |
Nordic journal of business : NJB. - Aalto : [Verlag nicht ermittelbar], ISSN 2342-9011, ZDB-ID 2826192-6. - Vol. 67.2018, 1, p. 27-47
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Subject: | Time-driven activity-based costing | customer profitability analysis | customer interface | Prozesskostenrechnung | Activity-based costing | Kundenwert | Customer value | Beziehungsmarketing | Relationship marketing | Kostenmanagement | Cost management |
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