Customer relationships in arts marketing : a review of key dimensions in delivery by artistic and cultural organizations
Year of publication: |
2019
|
---|---|
Authors: | Colbert, François ; Dantas, Danilo C. |
Published in: |
International journal of arts management. - Montréal : Ecole, ISSN 1480-8986, ZDB-ID 2105595-6. - Vol. 21.2019, 2, p. 4-14
|
Subject: | Customer relationship | service | experience | literature review | arts marketing | Beziehungsmarketing | Relationship marketing | Kunst | Arts | Kunsthandel | Art trade | Kultursektor | Cultural sector | Künstler | Artists | Bibliometrie | Bibliometrics | Kunstwerk | Work of art |
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