Customer satisfaction, loyalty and switching intent in retail service settings
Aakash Kamble, Shubhangi Walvekar
| Year of publication: |
2019
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|---|---|
| Authors: | Kamble, Aakash ; Walvekar, Shubhangi |
| Published in: |
International journal of electronic marketing and retailing : IJEMR. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1741-1025, ZDB-ID 2193368-6. - Vol. 10.2019, 4, p. 389-405
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| Subject: | switching intent | customer satisfaction | customer loyalty | variety seeking | purchase decision | e-commerce | retailing | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Einzelhandel | Retail trade | Dienstleistungsqualität | Service quality | Electronic Commerce | E-commerce | Kaufentscheidung | Purchase decision | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJEMR.2019.104214 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012168816