Customer self-service platform : the next practice for servitization of manufacturing
Yong Nie and Michitaka Kosaka
| Year of publication: |
2016
|
|---|---|
| Authors: | Nie, Yong ; Kosaka, Michitaka |
| Published in: |
International journal of services and operations management. - Olney : Inderscience, ISSN 1744-2370, ZDB-ID 2186492-5. - Vol. 25.2016, 2, p. 259-273
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| Subject: | servitization | customer self-service | value co-creation | information service infra-structure | Selbstbedienung | Self-service | Kundenintegration | Customer integration | Leistungsbündel | Bundling strategy | Beziehungsmarketing | Relationship marketing | Industrie | Manufacturing industries | Betriebliche Wertschöpfung | Value creation | Service-Dominant Logic | Service-dominant logic | Geschäftsmodell | Business model | Digitale Plattform | Digital platform |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011636430