Customer service experiences : developing and applying a sequential incedent laddering technique
Uta Jüttner, Dorothea Schaffner, Katharina Windler and Stan Maklan
| Year of publication: |
2013
|
|---|---|
| Authors: | Jüttner, Uta ; Schaffner, Dorothea ; Windler, Katharina ; Maklan, Stan |
| Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 47.2013, 5/6, p. 738-768
|
| Subject: | Kundenservice | Customer service | Konsumentenverhalten | Consumer behaviour | Messung | Measurement |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009763998