Customer value development in the light of design thinking approach
Anna Dziadkiewicz
| Year of publication: |
2017
|
|---|---|
| Authors: | Dziadkiewicz, Anna |
| Subject: | design thinking | customer value development | empathy | customer experience design | value proposition canvas | business model canvas | Kundenwert | Customer value | Beziehungsmarketing | Relationship marketing | Geschäftsmodell | Business model | Produktgestaltung | Product design | Design Thinking | Design thinking | Betriebliche Wertschöpfung | Value creation |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.12775/JPM.2017.125 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011927319