Customized airline offer management : a conceptual architecture
Year of publication: |
2022
|
---|---|
Authors: | Schubert, Daniel ; Sys, Christa ; Macário, Rosário |
Subject: | Ancillary pricing | Customer segmentation | Dynamic bundling | Dynamic pricing | Machine learning | Offer management | Revenue management | Revenue-Management | Preismanagement | Pricing strategy | Fluggesellschaft | Airline | Beziehungsmarketing | Relationship marketing | Leistungsbündel | Bundling strategy | Künstliche Intelligenz | Artificial intelligence | Preisdifferenzierung | Price discrimination |
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