Dark personalities and online reviews : a textual content analysis of review generation, consumption and distribution
Year of publication: |
2023
|
---|---|
Authors: | Yousaf, Salman ; Kim, Jong Min |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 98.2023, p. 1-12
|
Subject: | Customer satisfaction | Dark personality traits | Machiavellianism | Narcissism | Online reviews | Psychopathy | Persönlichkeitspsychologie | Personality psychology | Kundenzufriedenheit | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Persönlichkeitsmerkmal | Personality trait | Online-Marketing | Internet marketing | Personalisierung | Personalization |
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