Das Konstrukt der Akzeptanz im Marketing
Year of publication: |
1999-03-01
|
---|---|
Authors: | Kollmann, Tobias |
Institutions: | Universität <Duisburg-Essen> / Lehrstuhl für E-Business und E-Entrepreneurship |
Published in: | |
Subject: | Marketing | marketing | Akzeptanz |
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