Data analytics in a privacy-concerned world
Jaap Wieringa, P.K. Kannan, Xiao Ma, Thomas Reutterer, Hans Risselada, Bernd Skiera
| Year of publication: |
2021
|
|---|---|
| Authors: | Wieringa, Jaap E. ; Kannan, P. K. ; Ma, Xiao ; Reutterer, Thomas ; Risselada, Hans ; Skiera, Bernd |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 122.2021, p. 915-925
|
| Subject: | Data Analytics | Data analytics | Big Data | Big data | Welt | World | Data Mining | Data mining |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2019.05.005 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012420647