Deflected by the tin foil hat? : word-of-mouth, conspiracy beliefs, and the adoption of innovative public health apps
Tobias Kraemer, Welf H. Weiger, Simon Trang, Manuel Trenz
| Year of publication: |
2023
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|---|---|
| Authors: | Krämer, Tobias ; Weiger, Welf H. ; Trang, Simon Thanh-Nam ; Trenz, Manuel |
| Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Wiley-Blackwell, ISSN 1540-5885, ZDB-ID 2012544-6. - Vol. 40.2023, 2, p. 154-174
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| Subject: | conspiracy belief | conspiracy theories | contact tracing app | ehealth | public health app | word of mouth | Virales Marketing | Viral marketing | Gesundheitswesen | Health care system | Mobile Anwendung | Mobile application | Zinn | Tin |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/jpim.12646 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014291988