Deliberation without attention : the latent benefits of distracting website features for online purchase decisions
Barney Tan; Cheng Yi; Hock C. Chan
| Year of publication: |
2015
|
|---|---|
| Authors: | Tan, Barney ; Yi, Cheng ; Chan, Hock Chuan |
| Published in: |
Information systems research : ISR. - Catonsville, MD : INFORMS, ISSN 1047-7047, ZDB-ID 1081934-4. - Vol. 26.2015, 2, p. 437-455
|
| Subject: | Web design | human-computer interaction | unconscious thought theory | deliberation without attention | online shopping | Online-Handel | Online retailing | Website | Konsumentenverhalten | Consumer behaviour | Kaufentscheidung | Purchase decision | Social Web | Social web | Electronic Commerce | E-commerce | Online-Marketing | Internet marketing | Benutzerschnittstelle | User interface |
| Extent: | Ill. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011296063