Demand shaping through bundling and product configuration : a dynamic multiproduct inventory-pricing model
Year of publication: |
2021
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Authors: | Song, Jing-Sheng ; Xue, Zhengliang |
Published in: |
Operations research. - Catonsville, MD : INFORMS, ISSN 0030-364X, ZDB-ID 123389-0. - Vol. 69.2021, 2, p. 525-544
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Subject: | inventory | dynamic pricing | bundle | vertical differentiation | consumer choice | market share | bundle-to-stock | bundle-to-order | Theorie | Theory | Leistungsbündel | Bundling strategy | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Mehrproduktfertigung | Multiproduct production | Marktanteil | Market share | Produktdifferenzierung | Product differentiation |
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