Design of cues on supply chain encryption through blockchain technology and animal welfare compliance on meat product packaging
by Andrea Gröppel-Klein and Kenya-Maria Kirsch
| Year of publication: |
2023
|
|---|---|
| Authors: | Gröppel-Klein, Andrea ; Kirsch, Kenya-Maria |
| Published in: |
Marketing : ZFP ; journal of research and management. - München : Beck, ISSN 0344-1369, ZDB-ID 717348-9. - Vol. 45.2023, 3, p. 38-52
|
| Subject: | Animal welfare | Meat consumption | Blockchain encryption | Product packaging | Food marketing | Tierschutz | Animal protection | Fleisch | Meat | Konsumentenverhalten | Consumer behaviour | Blockchain | Lieferkette | Supply chain | Tierhaltung | Animal husbandry | Fleischwirtschaft | Meat industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.15358/0344-1369-2023-3-38 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014340547