Designers' wooden furniture ecodesign implementation in Scandinavian country-of-origin (COO) branding
Katja Lähtinen; Dora Alina Samaniego Vivanco; Anne Toppinen
| Year of publication: |
2014
|
|---|---|
| Authors: | Lähtinen, Katja ; Samaniego Vivanco, Dora Alina ; Toppinen, Anne |
| Published in: |
The journal of product & brand management. - Bradford : Emerald, ISSN 1061-0421, ZDB-ID 1216417-3. - Vol. 23.2014, 3, p. 180-191
|
| Subject: | Ecodesign | Scandinavian design | Value proposition | Sustainability marketing | Wooden furniture | Nordeuropa | Northern Europe | Produktgestaltung | Product design | Möbelindustrie | Furniture industry | Möbel | Furniture | Markenführung | Brand management | Herkunftsbezeichnung | Designation of origin |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010393868