Extent: | xi, 324 Seiten Illustrationen |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Ratgeber ; Guidebook ; Fallstudie ; Case study ; Handbuch ; Handbook |
Language: | English |
Notes: | Auf dem Umschlag: 5th edition 50 % new content |
ISBN: | 978-1-118-98082-8 ; 978-1-119-37541-8 |
Classification: | Marketing ; Industriedesign |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011672159