Destination branding and skier environmental attitudes
Year of publication: |
2006
|
---|---|
Authors: | Williams, Peter W. ; Reilly, Jennifer ; Haider, Wolfgang |
Published in: |
Marketing efficiency in tourism : coping with volatile demand. - Berlin : Schmidt, ISBN 3-503-09724-4. - 2006, p. 81-91
|
Subject: | Tourismusregion | Tourism destination | Markenführung | Brand management | Umweltbewusstsein | Environmental consciousness | Wintersport | Winter sports | Kanada | Canada |
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