Destination familiarity and favorability in a country-image context : examining Taiwanese travelers’ perceptions of China
Chun-Chu Chen, Jin Young Chung, Jie Gao and Yueh-Hsiu Lin
| Year of publication: |
December 2017
|
|---|---|
| Authors: | Chen, Chun-Chu ; Chung, Jin-young ; Gao, Jie ; Lin, Yueh-Hsiu |
| Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 34.2017, 9, p. 1211-1223
|
| Subject: | Country image | destination image | familiarity | China | Taiwan | Destinationsmanagement | Destination management | Urlaubsverhalten | Holiday behaviour | Herkunftsbezeichnung | Designation of origin | Markenimage | Brand image | Konsumentenverhalten | Consumer behaviour | Internationaler Tourismus | International tourism | Tourismusmarketing | Tourism marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10548408.2017.1330172 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011759023