Destination image and behavior intention of travelers to Thailand : the moderating effect of perceived risk
Pimtong Tavitiyaman; Hailin Qu
| Year of publication: |
2013
|
|---|---|
| Authors: | Tavitiyaman, Pimtong ; Qu, Hailin |
| Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 30.2013, 3/4, p. 169-185
|
| Subject: | destination image | overall satisfaction | perceived risk | behavioral intention | Thailand | Urlaubsverhalten | Holiday behaviour | Destinationsmanagement | Destination management | Herkunftsbezeichnung | Designation of origin | Markenimage | Brand image | Kundenzufriedenheit | Customer satisfaction | Risiko | Risk | Konsumentenverhalten | Consumer behaviour | Verbrauchereinstellung | Consumer attitudes | Risikopräferenz | Risk attitude | Südkorea | South Korea | Internationaler Tourismus | International tourism | Tourismusmarketing | Tourism marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009775463