Destination image : scale validation and measurement invariance analysis
Anupriya Kaur and Abhilasha Chauhan, Yajulu, Medury
| Year of publication: |
2016
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|---|---|
| Authors: | Kaur, Anupriya ; Chauhan, Abhilash ; Medury, Yajulu |
| Published in: |
International journal of leisure and tourism marketing : IJLTM. - [Olney] : Inderscience Enterprises, ISSN 1757-5567, ZDB-ID 2512436-5. - Vol. 5.2016, 1, p. 4-25
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| Subject: | destination image | India | measurement invariance | structural equation modelling | Indien | Strukturgleichungsmodell | Structural equation model | Messung | Measurement | Destinationsmanagement | Destination management | Urlaubsverhalten | Holiday behaviour | Markenimage | Brand image | Tourismusregion | Tourism destination | Tourismusmarketing | Tourism marketing | Performance-Messung | Performance measurement | Herkunftsbezeichnung | Designation of origin |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011642332