Determinants of intentions to purchase unhealthy food and beverage options : a dual-process theoretical perspective
Year of publication: |
2015
|
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Authors: | Sierra, Jeremy J. ; Taute, Harry A. ; Turri, Anna M. |
Published in: |
Journal of food products marketing. - Binghamton, NY : Food Products Pr., ISSN 1045-4446, ZDB-ID 1132941-5. - Vol. 21.2015, 5, p. 503-520
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Subject: | brand tribalism | corn-fed beef | dual-process theory | expertise | food consumption | mediation | nutrition | self-expression | soft drink consumption | Lebensmittelkonsum | Food consumption | Konsumentenverhalten | Consumer behaviour | Ernährungsverhalten | Eating habit | Japan | Ernährung | Nutrition | Softdrink | Soft drink | Ernährungsindustrie | Food industry | Markenführung | Brand management |
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